Selecting the right approach (or combination of approaches) for individual respondent groups is key to a successful project in this sector. We have a great track record developing effective ways of engaging with healthcare audiences, allowing us to maximise limited opportunities with this busy and difficult to reach sector. Over the years we have deployed qualitative depths and groups, large-scale telephone surveys, online self-completion approaches and specialist panels to address a wide range of research issues.
Healthcare research often involves synthesising data from a variety of different sources. Our methodical approach to analysis is well suited to this task, enabling us to present a comprehensive picture that enables our clients to fully understand the relevant issues from all angles.